social media

SocialPilot Announces Direct Instagram Publishing

SocialPilot Announces Direct Instagram Publishing

Woohoo! The time is here! SocialPilot, already a great social media scheduling tool, has just become even better with it’s direct Instagram publishing ability. SocialPilot users can now schedule, manage and publish Instagram content using SocialPilot. For SocialPilot users with Instagram Business profiles, this is great news! Previously, users could create and schedule Instagram content …

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Instagram Reels 30 Seconds In Length

Instagram Reels: Pssst… they’re up to 30 seconds in length!

When Instagram first launched Instagram Reels in 2020, they were up to 15 seconds in length and only rolled out to select accounts. Fast forward to the autumn of 2020 and they were not only available to everyone (YAY!), but also up to 30 seconds in length. So, why an article about this now when …

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Banned Instagram Hashtags 2021

UPDATED: Banned Hashtags 2021: A List Of Banned Hashtags

Hashtags, when used correctly, can expand your reach on Instagram. But it’s important to avoid using any hashtags that have been flagged (i.e. banned) by Instagram! We advise our clients to take caution when it comes to using hashtags, in terms of how they are using them, how many they are using, and especially which …

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How To Get Featured On The Instagram Explore Page

How To Get Featured On The Instagram Explore Page

Are you wondering how to get featured on the Instagram Explore page? Following the recent Instagram updates and the changes to its algorithm, discovery is now at an all-time high! Previously, Instagram users would only be able to discover content that had been tagged with the keyword they were searching for, or that had the …

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How Does Instagram SEO Work

Instagram Adds Keyword Search in Addition to Profiles and Tags

How does Instagram SEO work? Let’s take a look at what the recent Instagram updates really mean. You might have seen a lot of hype about Instagram keywords, using alt text and Instagram’s improved SEO features. Let’s take a look at what all of this really means… PROFILE NAME This has been searchable for a …

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IGTV or Instagram Reels

IGTV or Instagram Reels: What’s The Difference?

When it comes to Instagram marketing, there’s a lot of choice. And for those who are relatively new to social media and the ever-evolving Instagram platform, it can often get quite confusing! You might have noticed the rise of video-centric features across social media platforms, and Instagram has certainly been working on these features. Let’s …

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Calculate Follower Growth Rate | TEG Social Media Tips

How To Calculate Follower Growth Rate

When it comes to social media, follower count is not everything, and there is much more to be considered (such as engagement, post saves, reach – the list goes on!). However, percentages can be a good way to calculate growth instead of just focusing on the raw numbers. So, if you’re wondering, here’s how to …

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